Human relations movement…Dale Carnegie

Dale Carnegie is often overlooked by management scholars, but his ideas and teachings have had an enormous effect on management practice. His book How to Win Friends and Influence People was read by millions in the 1930s, 1940s and 1950s. In addition, during this same period, thousands of managers and aspiring managers attended his management speeches and seminars. What was the theme of Carnegie’s book and lectures?

Essentially, he said that the way to succeed was to

(1) make others feel, important through a sincere appreciation of their efforts;

(2) make a good first impression;

(3) win people over to your way of thinking by letting others do the talking, being sympathetic and never telling a man he is wrong and

(4) change people by praising good traits and giving the offender the opportunity to save face.

Thanks to : Saleem Asraf Syed Imdaadullah,
M.E.(Env. Engg.)